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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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A fairly common thing we hear from photographers is: “My clients just don’t want printed products.” But here’s the truth — more often than not, it’s not that they don’t want them. It’s that they’ve never been shown the value of them. They’re used to digital galleries. They expect USBs. That’s what the industry has trained them to expect. But just because it’s all they know, it doesn’t mean that’s all they want. Ian tells the story of being in a seminar with a number of very wealthy Americans. When he tried To View More >>

This entry was posted in Marketing by Alexandria Baugh

Here are three photos that won’t mean much to you but mean everything to me. They explain why I love wedding albums. The first is from my parents’ wedding in 1945, a beautiful sepia print in a classic folder. Young as he looks, Dad had just returned from five years at war. The girl on the left is his younger sister. Seven years later she married the young man on the right. Like my parents they were together for 55 years. The other woman is my mother’s best friend. I remember her, but she died quite young. The other uniformed man is my father’s best friend. I’m writing To View More >>

This entry was posted in Marketing, Stories by Ian Baugh

|  Contents | Next Download the eBook A guide to building a profitable photography business Is this for you?  These pages are for professional photographers, primarily social photographers, by which I mean those who’re paid entirely by the people in their viewfinders. Think family portraits, weddings, babies, kids, pets, events, glamour, boudoir, schools, graduations and so on. This is not the official Queensberry view of the world, just my own. But it lays out the lessons I believe we’ve learned from 50 years listening to successful photographers. ~ Ian To View More >>

This entry was posted in Marketing by Ian Baugh

We're glad to announce that Afterpay (known as Clearpay in the UK) is now supported in Workspace Client Galleries and Print Shop. Afterpay is a payment method that allows your customers to "buy now and pay later". It's particularly popular among ecommerce businesses, and, according to Afterpay, the buy now, pay later approach maximises customer purchasing power. Their retailers report as much as a 50% increase in average order value, and 2-3x more units per transaction. Read on to learn more! What is Afterpay (Clearpay)? Afterpay gives your customers a way to pay for their purchases To View More >>

This entry was posted in Product Updates by Alexandria Baugh

Q: How do customers know what your images will look like on their home or office wall? A: Set up "display images" in your Print Shop showing your artwork in different settings. Q: Print Shop makes setting up display  images  easy, but how to create the images themselves? A: Stock Images are a great way to encourage sales by showing potential customers your images on display. Here we list five resources you could use. Whether you need a high level of customisation, or just an app to do it for you, there are options for everyone.  Disclaimer: To View More >>

This entry was posted in Product Updates by Alexandria Baugh

We're selling more smaller albums these days, but we're stoked to see people still opting for the big books! Our 18x10 albums allow for lots of images, and high impact story-telling with their radical panoramic pages. And they translate perfectly into copy albums for parents and loved ones too. (If you've included lots of small images we recommend 10in copies for albums of this size.) This 18x10 is by husband and wife team Neil and Katherine of Tandem Photography, Christchurch, New Zealand. Notice how Neil and Katherine have personalised the album for To View More >>

This entry was posted in by Victoria Hollings

We normally supply our albums in the standard silver-grey leaf-and-crown presentation box, which is included in the price. But sometimes you need a bit more, which is why we also offer an optional Display Box (pictured). Display Boxes  have been a popular upgrade for years. They're a great add-on to any album order, and now we're offering them for 10x10 albums (previously only 12x12 and larger) and in both Pearl and Carbon Buckram. We also introducing more depth options, so we can make them a snugger fit no matter how many pages in your album.  To View More >>

This entry was posted in by Alexandria Baugh

Panorama flushmounts are our fastest growing album category. Many photographers love the fact that the prints are creased, not cut, at the spine, that we offer both Fine Art (inkjet) and traditional photographic printing, and that our optional medium-weight pages mean you'll have a sleeker looking album, and can include more layouts. So here’s the thing: Is this the first you've heard about our Panos? Or maybe you never got round to ordering a sample? Now's the time! Get 50% off with our special offer. Order a Panorama Sample Album now, ready for January delivery, and we’ll To View More >>

This entry was posted in by Alexandria Baugh

In 5 years look over your album. Your child is heading off to school for the first time, but the album's pages are filled with your first moments with your son or daughter.  Look over the pile of prints from your trip to South America, where you spent two months volunteering at an orphanage. You’d never felt so free.  Look over the album of your wedding. You weren’t sure whether you wanted it but your photographer convinced you otherwise. There's the moment you said I do. Tell me then, that printing doesn’t matter, because I can guarantee you won't.  To View More >>

This entry was posted in by Alexandria Baugh

Mark and Louise married on a really, really windy day, the 6th June 2015 at St John the Evangelist Church in the village of Langcliffe — the same Yorkshire Dales village church where Louise's Mum and Dad were married. We think Jade Doherty captured Mark and Louise's wedding  perfectly. We love the fully bled images, which create a perfect balance and highhlight the feature shots beautifully.  Tying of the gates, a local tradition: The church gates are tied together and coins thrown over for children of the village. The children collect the coins To View More >>

This entry was posted in by Alexandria Baugh